How To Write A Business Proposal For A Cleaning Business

Cleaning business proposals are a vital part of any cleaning business. They provide a concise overview of the client’s needs and how your company will meet them. Meeting your client’s needs can be accomplished by providing an in-depth look at what services you offer and how those services are performed. A strong proposal also includes terms and conditions that protect both parties from potential problems down the road.

To write a business proposal for a cleaning business, you need to include a company overview, your services and prices, a call to action, your cleaning business process, and terms and conditions. Customers are always looking for you to provide a solution for their needs.

Company Overview

This section is where you’ll provide the details of your business to prospective clients. It’s important to be as thorough and specific as possible so that buyers know what they’re getting into before they buy from your company.

How To Write A Business Proposal For A Cleaning Business

Here are some things to include:

  • Company name
  • Business name (if different than the company)
  • About the company: Explain why you started your cleaning business and how it fits into the market. What makes your company unique? Why should customers choose to work with you over other businesses in your area? 
  • Services: List your company’s services, such as carpet cleaning or upholstery cleaning.
  • Vision and Mission Statement: What are your goals for the company? How do you want to impact customers and the community? Include any information about how you’ll be environmentally friendly, such as using eco-friendly cleaning products if that’s something you do.


If you’re new to the cleaning business, you may not have a good grasp on the services your business will offer. This is okay! You can always add or take away services as time goes on. For now, it’s best to list all the potential services your business could offer. From there, rank them based on what you think is most important for potential customers. It’s also important to note how long each service takes (for example, 10 minutes) and its cost (for example, $10).

This section should include at least 5-10 different services and their related costs and durations. You can also have additional information here, such as when certain services are performed (e.g., “weekly”).

The next step is to create a menu that lists all the services you’ve decided on and their prices. This is a very important aspect of your business because it lets potential customers know what they can expect.

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It would be best if you quoted a competitive price for your services, but not too low. If you are quoting the price, ensure you include all costs (including equipment and supplies) in addition to your labor. If you don’t have a firm price yet, it’s still important to include some cost estimates. Estimates can be based on your best guess of how much time and effort will be involved with each service. You can also consider the materials and employees needed for each task.

You can use this table as a guide when determining how much to charge:

  • Type of Job
  • Residential cleaning – $35-$45 per hour
  • Commercial/office cleaning – $30-$50 per hour
  • Labor costs
  • Materials

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Cleaning Process

The process of cleaning a building is simple. You need to know how long it will take, how many cleaners you’ll need and what kind of equipment they’ll need to bring. Then you must schedule the appointment and ensure your team knows what day they’re working.

What is a cleaner’s process?

It’s simple. Cleaning companies will typically clean the building from top to bottom, starting with the restrooms and working their way out. They’ll go into each room and ensure everything is spotless before moving on to another building area. Some commercial cleaning companies even offer a “deep cleaning” service that ensures every surface has been scrubbed down before they leave.

You need to collect pictures of the building or house to determine how much time it will take to finish the job. You can also go to inspect the space ahead of time. Your inspection is important because you want to charge your clients based on how long it takes. If it’s a small office building and only takes one person 1 hour to clean, then charge them more than if it took two people 2 hours.

Customer Testimonials

It would help if you had testimonials from previous customers that show how happy they are with your services. If you’ve worked as a cleaner before, try to get recommendations from friends and family; they’ll be able to give you honest feedback on how well you did at cleaning their home or business and what could be improved.

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Establish the Need

How To Write A Business Proposal For A Cleaning Business

Before you start writing your proposal, you need to know why a customer wants it. It’s important to understand their pain points and the problems they are trying to solve by hiring a cleaning business.

If you think about any company that sells a service or product, they all have one thing in common: they did something different than the others around them. Sometimes this is through innovation or improved technology, but most often, it is done by providing better customer service or establishing themselves as experts in their field.

For example: if I am looking for someone to clean my home once a week, I have several options:

  • I could hire someone from Task Rabbit (a site where people post tasks for other people) and pay $150 per month.
  • Or I could hire someone directly through my local newspaper/magazine.
  • Or I could hire one of my buddies on Facebook who offers housecleaning services.
  • Or I could hire someone on Craigslist who has experience with professional cleaning companies but doesn’t have the resources or equipment needed to do the job properly.

Summarize the Solution

Now that you’ve explained the problem, you should summarize your solution. Anyone who reads your summary should easily understand. Make sure it is easy to digest, too; this is not the place for jargon or complicated language! It’s important to explain how your business will address the issue.

What is the solution to someone needing their home cleaned once a week? You could say:

  1. Services will include dusting, vacuuming, mopping, and scrubbing every surface in your home. We can send a professional cleaning crew to your home once a week and clean it from top to bottom. We also offer additional services such as laundry, ironing, and folding clothes.
  1. Our cleaning crews are trained professionals who will clean your home to the highest standard. Our cleaning crews are trained to clean your home as if they were working in their own home. We understand how much time and effort it takes to keep a tidy house, so we want ours to be just as clean! We also offer additional services such as laundry, ironing, and folding clothes.

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Call to Action

One of the most important parts of any proposal is what you ask for. The call to action should be a clear statement of the next step. It should be a simple and clear statement telling the reader what they need to do next.

The call to action should always be the same as the rest of your proposal. Don’t try to use fancy words or sales pitches here – tell your reader what steps they need to take next, and make sure it sounds just like everything else in your proposal.

An example of a call to action includes:

  1. “If you want to get started on your free estimate, please fill out the form below.”
  2. “If you are interested in learning more about our proposal, please contact us by email at (your address) or call us at (your phone number).”

Terms and Conditions

You should include terms and conditions in your proposal. This is an important part of the business proposal as you should clearly state how payment will be made, when, what happens if the client cancels their order, refunds are offered, and privacy policies and security measures.

Your terms and conditions may differ depending on your industry, but some standard things can be included in them, such as:

  • Payment methods
  • Cancellation policies
  • Refunds

Now that we’ve covered all the basics, it’s time for you to put those skills into practice. Start with an overview of your company and what makes it unique from other businesses that provide similar services. Then dive into more detail about what kind of work will be done from start to finish so there won’t be any surprises when it comes time to pay bills or complete tasks at home like painting walls or washing windows. Finally, end on a high note by enticing people with sweet incentives.

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Frequently Asked Questions

How Much Insurance Do You Need For Your Accounting and Payroll Business?

What cleaning supplies do I need for my cleaning business?

You’ll need good cleaning supplies, including buckets and mops. You may also want to invest in various products for different surfaces, such as household, glass, and bathroom cleaners.

How do I market my cleaning business?

You can market your cleaning business in various ways, including advertising online and in local newspapers and magazines. You can also market yourself on social networking sites like Facebook and Twitter.

To learn more on how to plan your own cleaning business click here!

Please note that the contents of this blog are for informational and entertainment purposes only and should not be construed as legal advice. Any action taken based on the information provided in this blog is solely at your own risk. Additionally, all images used in this blog are generated under the CC0 license of Creative Commons, which means they are free to use for any purpose without attribution.